Mithun S Ullal

Assitant Professor Senior Scale

Department of Commerce

Qualification: MBA Marketing

CURRENT ACADEMIC ROLE & RESPONSIBILITIES

    Asst Professor in Department of commerce from 2019. Part of training programs at the department.

SUBJECTS CURRENTLY TEACHING

Subject Semester / Year
Retail Management Fifth
Entrepreneurial Marketing And Negotiation Fifth
International Business Management Fifth

ACADEMIC QUALIFICATIONS

Degree Specialisation Institute Year of passing
MBA Marketing JKSHIM, NItte 2007

Experience

Institution / Organisation Designation Role Tenure
Vijaya Bank Branch Manager 2007-2013
Sahyadri college of Engineering & Mangement Adyar Mangaluru Assistant Professor 2013-2019

AREAS OF INTEREST, EXPERTISE AND RESEARCH

Area of Interest

Marketing, Entrepreneurship

Area of Expertise

Marketing, Entrepreneurship

Area of Research

Marketing

Professional Affiliations & Contributions

Worked as Asst. Manager and Branch Head in a Public sector bank from 2007-2013.

Joined Sahyadri as Asst Prof in 2013 and worked till 2019.

Certified by IIM-K on teaching and training.

Trainer for corporates employees and executives

Problems and Perspectives in Management

2018-19-12 Advertsiment and Marketing Dr. Iqbal Hawaldar

Influence of Advertisement on Customers Based on AIDA Model. The paper is based on information which is a combination of store advertisement and consumers' path inside the store along with product information. With this information , the authors find how advertisement affects the behavior of consumers when making the decision. The findings suggest that advertisement has a small impact on customers inside the stores.