Mithun S Ullal

Assitant Professor

Department of Commerce

Qualification: MBA Marketing

CURRENT ACADEMIC ROLE & RESPONSIBILITIES

    Asst Professor in Department of commerce from 2019. Part of training programs at the department.

 

SUBJECTS CURRENTLY TEACHING

Subject Subject code Semester
Retail Management BBA 349 Fifth
Entrepreneurial Marketing And Negotiation BBA 363 Fifth
International Business Management BBA 301 Fifth

ACADEMIC QUALIFICATIONS

Degree Specialisation Institute Year of passing
MBA Marketing JKSHIM, NItte 2007

Experience

Institution / Organisation Designation Role Tenure
Vijaya Bank Branch Manager 2007-2013
Sahyadri college of Engineering & Mangement Adyar Mangaluru Assistant Professor 2013-2019

AREAS OF INTEREST, EXPERTISE AND RESEARCH

Area of Interest

Marketing, Entrepreneurship

Area of Expertise

Marketing, Entrepreneurship

Area of Research

Marketing

Professional Affiliations & Contributions

Worked as Asst. Manager and Branch Head in a Public sector bank from 2007-2013.

Joined Sahyadri as Asst Prof in 2013 and worked till 2019.

Certified by IIM-K on teaching and training.

Trainer for corporates employees and executives

Problems and Perspectives in Management

2018-19-12 Advertsiment and Marketing Dr. Iqbal Hawaldar

Influence of Advertisement on Customers Based on AIDA Model. The paper is based on information which is a combination of store advertisement and consumers' path inside the store along with product information. With this information , the authors find how advertisement affects the behavior of consumers when making the decision. The findings suggest that advertisement has a small impact on customers inside the stores.