Dr. P. Senthil Kumaran

Professor

Welcomgroup Graduate School of Hotel Administration | WGSHA Manipal - Manipal Academy of Higher Education

SUBJECTS CURRENTLY TEACHING

Subject Subject code Semester
Tourism Policy and Planning HTM 501 First semester - M.Sc (HTM)
Contemporary Issues in International Hospitality and Tourism Research HTM 603 Third Semester - M.Sc (HTM
Business Management Project HTM 611 HTM 611
Travel and Tourism Dynamics HTM 510 Second Semester - M.Sc (H.T.M)
Risk and Innovation in Tourism and Hospitality BHMTT309 Sixth Semester- BHM (TT)

ACADEMIC QUALIFICATIONS

Degree Specialisation Institute Year of passing
Ph.D Madurai Kamaraj University, Madurai 2013
M.Phil Madurai Kamaraj University, Madurai 2007
M.B.A. Thiagarajar School of Management, Madurai Kamaraj University, Madurai 2004
B.H.M. J.J.College of Arts and Science, Pudukkottai, Bharathidasan University, Trichirappally. Tamil Nadu 1997
D.Ag Tamil Nadu Agriculture University, Coimbatore 1991

Experience

Institution / Organisation Designation Role Tenure
Sourashtra College, Madurai Associate Professor 2013-2015
Sourashtra College, Madurai Assistant Professor 2008-2013
Sourashtra College, Madurai Assistant Professor and Head 2001-2008
Rajiv Gandhi Institute of Hotel Management, Courtallam, Tamil Nadu Lecturer 1999-2001

AREAS OF INTEREST, EXPERTISE AND RESEARCH

Area of Interest

Services Marketing Strategic Management Data Analytic Statistics Research Methodology

Area of Expertise

Service Quality in Hospitality Industry Data Analytics Research Methodology Using Software for Data Analysis ( SPSS)

Area of Research

Service Quality in Hospitality Industry Customer Relationship Management in Hotels Tourism Services Marketing

Indian Journal of Applied Research

2017-15-08 Dr. P. Senthil Kumaran

Lost Opportunities: Impact of Media Stereotyping

Shanlax International Journal of Arts, Science &Humanities. April,2014:70-74

2017-14-08 Dr M.S.Balaji Dr. P. Senthil Kumaran Dr B.Anbazhagan

Relqual: A Tool to measure customer Relationship

Shanlax International Journal of Management,April,2014 :53-56

2017-14-08

Customer Relationship Market Orientation in Banks

RVS Journal of Management, Volume VI, No.1, July 2013:53-60

2017-13-08 Dr. P. Senthil Kumaran Dr R.Kannan

Service Quality of Hotels in Bangalore

Business Plus, Vol 7, July 2012

2017-12-08 Dr. P. Senthil Kumaran Dr R.Kannan

A study on Hotel Managers’ Perception of service Quality in Tamil Nadu

JM International Journal of Marketing Management, Vol:1, Jan-Feb 2011

2017-11-08 Dr. P. Senthil Kumaran Dr B.Anbazhagan

A study on Restaurant Service Quality in Chennai

Journal for Bloomers of Research, Vol3, February 2011

2017-11-08 Dr. P. Senthil Kumaran B.Anbazhagan

A study on Quality in Higher Education: Student’s perspective

Business Plus, Vol 1, July 2010

2017-10-08 Dr. P. Senthil Kumaran B.Anbazhagan

Guest satisfaction on IT based services provided by the Star Hotels in Tamil Nadu