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Dr. Shreelatha Rao
Associate Professor & Student Welfare Officer, WGSHA
Welcomgroup Graduate School of Hotel Administration | WGSHA Manipal - Manipal Academy of Higher Education
CURRENT ACADEMIC ROLE & RESPONSIBILITIES
Shreelatha R teaches graduate and post graduate students. She is mentor for the girls of third year BHM students, I year BHM and III year BACA students.
ACADEMIC QUALIFICATIONS
| Degree | Specialisation | Institute | Year of passing |
|---|---|---|---|
| PhD | Management | Bharathiar University | 2020 |
| MBA (Master of Business Administration) | Operations Management | Indira Gandhi National Open University | 1998 |
| PGDHE (Post Graduate Diploma in Higher Education) | Indira Gandhi National Open University | 1995 | |
| MSc (Master of Science) | Statistics | Mangalore University | 1989 |
Experience
| Institution / Organisation | Designation | Role | Tenure |
|---|---|---|---|
| Welcomgroup Graduate School of Hotel Administration, Manipal Academy of Higher Education | Coordinator: Dept. of Management Studies | 2019- 2023 | |
| Welcomgroup Graduate School of Hotel Administration, Manipal Academy of Higher Education | Academic Coordinator | 2003 - 2008 | |
| Welcomgroup Graduate School of Hotel Administration, Manipal Academy of Higher Education | Admissions Coordinator for BHM | 1999 - 2007 |
Linear Programming for Revenue Management in Hotel Industry
2013 Revenue Management in Hotel Industry Shreelatha Rao
Article Publication
Linear Programming for Revenue Management in Hotel Industry. Journal of Hospitality Application & Research, 8 (1). pp. 3-7. ISSN 0973-4538
Student perspectives of industrial training experience in hospitality industry: A study.
2013 Hospitality & Tourism Research Shreelatha Rao
Student perspectives of industrial training experience in hospitality industry: A study. Indian Journal of Hospitality & Tourism Research, 5. pp. 21-27. ISSN 09754954
Student perspectives of industrial training experience in hospitality industry: A study. Indian Journal of Hospitality & Tourism Research, 5. pp. 21-27. ISSN 09754954
A study of factors moderating student’s selection of hospitality program in India.
2013 Hospitality & Tourism Research Shreelatha Rao
A study of factors moderating student’s selection of hospitality program in India. Indian Journal of Hospitality & Tourism Research, 5. pp. 68-73. ISSN 09754954
A study of factors moderating student’s selection of hospitality program in India. Indian Journal of Hospitality & Tourism Research, 5. pp. 68-73. ISSN 09754954
Analytical Study on the Perceptions of Hotel Undergraduates on Industrial Training
2015 Business and Management Shreelatha Rao
Analytical Study on the Perceptions of Hotel Undergraduates on Industrial Training. International Research Journal of Business and Management - IRJBM, VIII (09). ISSN 2322- 083X
Analytical Study on the Perceptions of Hotel Undergraduates on Industrial Training. International Research Journal of Business and Management - IRJBM, VIII (09). ISSN 2322- 083X
Career Intention of Hospitality students: Critical Role of Industrial Training.
2019 Dynamical & Control Systems Shreelath Rao
Career Intention of Hospitality students: Critical Role of Industrial Training. Journal of Advanced Research in Dynamical & Control Systems, 11 (2). pp. 2122-2127. ISSN 1943-023X
Career Intention of Hospitality students: Critical Role of Industrial Training. Journal of Advanced Research in Dynamical & Control Systems, 11 (2). pp. 2122-2127. ISSN 1943-023X
Community of Inquiry (CoI) Framework and Course Design as Predictors of Satisfaction in Emergency Remote Teaching: Perspectives of Hospitality Management Students
2020 E-LEARNING AND KNOWLEDGE SOCIETY
Community of Inquiry (CoI) Framework and Course Design as Predictors of Satisfaction in Emergency Remote Teaching: Perspectives of Hospitality Management Students. JOURNAL OF E-LEARNING AND KNOWLEDGE SOCIETY, 16 (4). pp. 94-103. ISSN 18266223
Community of Inquiry (CoI) Framework and Course Design as Predictors of Satisfaction in Emergency Remote Teaching: Perspectives of Hospitality Management Students. JOURNAL OF E-LEARNING AND KNOWLEDGE SOCIETY, 16 (4). pp. 94-103. ISSN 18266223
Customer Acceptance of Use of Artificial Intelligence in Hospitality Services: An Indian Hospitality Sector Perspective.
2020 Business
Customer Acceptance of Use of Artificial Intelligence in Hospitality Services: An Indian Hospitality Sector Perspective. Global Business Review. 01-20. ISSN 09721509
Customer Acceptance of Use of Artificial Intelligence in Hospitality Services: An Indian Hospitality Sector Perspective. Global Business Review. 01-20. ISSN 09721509
Commitment Profiles and Voluntary Turnover Intentions: An Empirical Assessment of “Two-Faces” Conceptualization of Normative Commitment.
2020 Management
Commitment Profiles and Voluntary Turnover Intentions: An Empirical Assessment of “Two-Faces” Conceptualization of Normative Commitment. Prabandhan Indian journal of management, 13 (5-7). pp. 7-25. ISSN 09752854
Commitment Profiles and Voluntary Turnover Intentions: An Empirical Assessment of “Two-Faces” Conceptualization of Normative Commitment. Prabandhan Indian journal of management, 13 (5-7). pp. 7-25. ISSN 09752854
Linking hospitality and tourism students’ internship satisfaction to career decision self-efficacy: A moderated-mediation analysis involving career development constructs
2022 Tourism Shreelatha Rao
Linking hospitality and tourism students’ internship satisfaction to career decision self-efficacy: A moderated-mediation analysis involving career development constructs. Journal of Hospitality, Leisure, Sport and Tourism Education, 2022, 30, 100348
Linking hospitality and tourism students’ internship satisfaction to career decision self-efficacy: A moderated-mediation analysis involving career development constructs. Journal of Hospitality, Leisure, Sport and Tourism Education, 2022, 30, 100348
Determinants of visitors' festival satisfaction and subjective well-being: tracing the roles of place attachment and satisfaction
2023 Event and Festival Shreelatha Rao
Determinants of visitors' festival satisfaction and subjective well-being: tracing the roles of place attachment and satisfaction. International Journal of Event and Festival Managementthis link is disabled, 2023
Determinants of visitors' festival satisfaction and subjective well-being: tracing the roles of place attachment and satisfaction. International Journal of Event and Festival Managementthis link is disabled, 2023
AREAS OF INTEREST, EXPERTISE AND RESEARCH
Area of Interest
Quantitative Techniques
Area of Research
Management and Statistics
Dimensions of Service Quality in Restaurants: A comparative study in Udupi and Dakshina Kannada districts
Published in the conference proceedings on Global Conference on Service Management, January 2014, ISBN 13: 978-81-928189-2-4
A study of factors moderating student’s selection of hospitality program in India
Vidya Patwardhan
Published in Indian Journal of Hospitality & Tourism Research, January 2013, vol.5. ISSN 0975-4954
Student perspectives of industrial training experience in hospitality industry: A study
Vidya Patwardhan
Published in Hospitality & Tourism Research, January 2013, vol.5. ISSN 0975-4954
Linear Programming for Revenue Management in Hotel Industry
Published in Journal of Hospitality Application & Research ISSN: 0973-4538 – Vol.8, No.1, Jan 2013
Analysis on the Variance in Service Quality in Restaurants of Manipal and Mangalore
BHM: Glenda Sheetal Crasta
The study attempts to find the difference in the perceptions of customers of Mangalore and Manipal with regard to service quality in restaurants.